Home Journal 

MEDIA KIT 2022

WHERE INSPIRATION LIVES

Home Journal is Asia’s authoritative integrated media in interiors and lifestyle Covered over 2700 homes all over the world.

Inspired 36 millions of readers on how to refresh their spaces and live an inspired life.

Home Journal provides an exclusive view into the most beautiful homes in Asia.

Home Journal was voted Interiors Magazine of the Year for 2 consecutive years by Marketing Magazine and Best in Magazine Cover Design by IFRA Asia Media Awards.

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Audience Snapshot

Median age

Print

40 yr old

Avg. HHI

$1.84M

Gender

62% Female vs 38% Male

Position

Home Size

70%
1200+ Sq.ft.

71% Top Management

Median age

Digital

35 yr old

Avg. HHI

$1.28M

Gender

58% Female vs 42% Male

Position

Home Size

71% Top Management

70%
1200+ Sq.ft.

Purchasing Decisions 

80%

have been influenced in their purchasing decisions by our marketing sections

90% Furniture  |  82% Home Tech & Automation  |  73% Bedding  |  64% Home décor products  | 62% Interior Designers / Decorators Service  |  55% Kitchen Appliances & Cabinets

Top 6 Non-home Related Categories
that our readers also interested and with strong buying signals

Beauty and Wellness
Food and Dinning
Financial Services
Real Estate / Residential Properties
Consumer Electronics
Apparel and Accessories

Official Partners

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